Have a look at this screen shot. Can you see something fundamentally wrong with it? No?
Have a look at the price of the Kindle edition, compared to the paperback and hardcover (sorry – I know the quality of the screen grab isn’t great).
The whole idea of e-books is they can be distributed a lot more easily and cheaply and thus, those savings can be passed onto the consumer. There are no manufacturing and shipping costs associated with getting the book to the consumer.
So what the hell is going on here Macmillan? Please explain.
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